More than just stunning design THIS IS A BRAND WITH BACKBONE

VERBENA COLLECTIVE WAS BUILT FOR BUSINESS OWNERS WHO ARE DONE PLAYING SMALL. bEHIND EVERY DESIGN CHOICE IS STRATEGY, INTENTION, AND A DEEP UNDERSTANDING OF WHAT MAKES YOUR BUSINESS INCREDIBLE!

Meet The Designer

Hey! I'm Shelby DeLaCruz!

As a brand and ShowIt web designer with a passion for color and creativity, i'm  dedicated to making your brand/website functional, fabulous, and unforgettable AF!

I truly believe that your success is my success! As a business owner, I understand the importance of standing out online in your field! You're a fucking genius at what you do! Your business is unique because of YOU!

My philosophy: Nothing about you or your business is average. Why should your branding and website be ordinary and basic AF? Breaking the mold and diving into what makes your business different is what will make "maybe" inquires turn into "Oh hell yes! Where do I pay?" clients!

pronouns: she/her

backstory

My love for design started back when I was a teenager, creating fan art graphics and coding blog websites just for fun. After 19 years in healthcare (from a nurse’s aide to working in occupational therapy), I realized that my true passion was tapping into my creative side. I returned to my roots and dove headfirst into branding and web design through Showit. 

What Drives Me:

Fearless design, Unapologetic expression

I believe in breaking the mold and stepping away from the ordinary. Your brand is your magic, and I’m here to help you express it in a way that’s both stunning and strategic. Where practical function fuses with daring creativity, that’s where my approach shines, producing designs that are as powerful as they are unforgettable! You aren’t like everyone else and you shouldn’t settle for cookie cutter bullshit. You deserve to break free of the bland, basic, “that’s what everyone else is doing” mindset and step into fearless design and unapologetic expression that will have people jumping at the opportunity to work with you!

elevate your brand and standout online now

when I'm not designing:

I’m out in the woods hiking/finding my inner peace, on the water in my kayak, or I’m doing exactly what TLC told me not to do: I’m chasing waterfalls. When I’m home, I’m hanging out with my girl (Sammie, my german shepherd), have candles lit, incense going, and music playing. I love a good board game, reading a fun book (fantasy, thrillers, romance), caring for my houseplants, taking time to paint, and thrifting–or as I like to call it: modern day treasure hunting.

astrology
big three

inclusivity
matters

Rising: Aquarius

Moon: Gemini

Ascending: Sagittarius

my dream

to have more time freedom to volunteer & regularly donate goods to the animal shelters. every brand and website is a step closer to this reality.

in a world where people's rights are being threatened and taken away, silence is violence. As a proud puerto rican woman, I have and will always be a voice for the voiceless and a beckon of light in the dark. As a trusted person with your business, I want to ensure you know where i stand. 

Representation matters! There is no debate when it comes to human rights (women's rights, equal rights, immigrant rights, LGBTQIA2S+ rights, educational rights, and so many more!) When we are all given the power of equality, freedom, education, and loved for who we are, we are all stronger.

People Compliment the website all the time! I have gotten clients just from my website being easy to search on Google. it's so useful and helpful to have someone so supporttive in my corner as well. Thank you so much for your hard work.

corie La Cour | Private Nail Salon Owner

What One Happy Client Has To Say:

Stop waiting for the stars to align

Don’t wait for the perfect moment – create it! Let’s elevate your business with powerful branding and bold web design! Awaken your brand’s true potential and take your online presence from “meh” to “hell yeah!” Click below to get started on a Showit website that’s as unforgettable as you!

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